Roadway Express placed second in the multiple media category in a competition sponsored by the Exhibit Designers and Producers Association (EDPA). The EDDIE award recognizes exhibit builders and industry suppliers for effective marketing promotion programs. The award winners were announced at the EDPA's annual meeting in Tucson, Arizona on Dec. 1, 2005.
Nineteen domestic and international companies entered the 2005 EDDIE competition with campaigns representing single and multiple media presenting their "smart strategy, creativity and measurable return on investment."
"The most effective EDDIE entries are those that display their creativity and prove to the judges that the marketing campaign displayed by their company succeeded in the marketplace," said Jessica Brenner, awards committee chair.
The EDDIE entries were selected by a panel of three judges. The judges represent professional expertise in the fields of advertising and exhibit industry marketing. For more information on the EDDIE Awards visit www.edpa.com.
